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Helping UK Casino Players Gamble Responsibly: Evaluating the Impact of Safer Gambling Customer Interactions

Halifax, NS: March 2021

Highlights
  1. In the current study safer gambling interactions by UK casino staff did not discourage patrons from visiting the venue although it did lead to significant changes in high-risk gambling patterns especially among those receiving more than one interaction.

  2. Player churn was similar among all player groups; about 29% stopped playing at follow-up whether they had received a single interaction, multiple interactions, or no interaction.

  3. While interactions did not cause at-risk customers to stop playing there was evidence that those customers who received more than one interaction and subsequently stopped playing were more like to have self-excluded (19.2% versus 12.5%, p = .07).

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