

Why the ALeRT™ BETTOR Protection System?
The ALeRT™ System is based on 20+ years of peer-reviewed research and industry testing. Developed in collaboration with operators, regulators and public health providers in Europe, Canada, NZ, and the UK, it helps operators deliver consistent day-to-day customer care across all gambling properties.
The ALeRT™ system integrates corporate social responsibility best practices and technologies across a modern enterprise, helping move operators into an active prevention role.
It does this by identifying at-risk players, supporting effective customer interactions, and evaluating the impact of such interactions in reducing customer risk and harm.
ALeRT™ is an agile solution that can be easily adapted to product changes and compliance, protecting an operator’s return on investment.
This world-class technology is customizable and scalable, safeguarding an operator’s customers, communities, corporate reputation, and business interests.
This flexibility enhances operator resiliency during a time of unprecedented business disruption in the gambling industry, ensuring they will be ready for whatever may come next.
Safeguarding those who choose to gamble
“An ounce of prevention versus a pound of cure.”
ALeRT provides broad coverage of a full suite of products, including pokies, video lottery, slots, electronic roulette, table games, sports betting, racing and others for land-based, remote, digital gambling.
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Contact
- 7071 Bayers Road Halifax, Nova Scotia, Canada
- 1-902-454-8856
- focal@focalresearch.com