Australasian Associate
Sonja Bauer is Australasian Associate at Focal Research Consultants, providing regional support, connection, and collaboration to help advance safer gambling outcomes across Australia and New Zealand.
Sonja Bauer
- focal@focalresearch.com
- +1 902 454 8856
- 7071 Bayers Rd Suite 309, Halifax, NS, B3L 2C2
Sonja Bauer is Australasian Associate at Focal Research Consultants, providing regional support, connection, and collaboration to help advance safer gambling outcomes across Australia and New Zealand. With more than 30 years of experience in leisure, hospitality, and gaming, she has held operational, management, and executive roles at state and national levels, including positions with the Australasian Gaming Council, Crown Resorts, and Tabcorp. Her background includes safer gambling leadership, stakeholder relations, and work with government, regulatory, not-for-profit, and corporate groups. At Focal, Bauer helps build strong relationships and supports the company’s preventative, evidence-based approach to reducing gambling-related harm.
“What I appreciate about working with Focal is the shared commitment to thoughtful, preventative approaches that can make a genuine difference. Being part of work that brings people together around stronger practices, meaningful collaboration, and long-term efforts to support better outcomes across the industry is something I find deeply worthwhile.“



