Senior Data Analyst
Sophie builds predictive models to identify people at risk of developing gambling harms.
- focal@focalresearch.com
- +1 902 454 8856
- 7071 Bayers Rd Suite 309, Halifax, NS, B3L 2C2
Sophie Wang is a Senior Data Analyst at Focal Research Consultants, specializing in predictive modelling and behavioural analytics for safer gambling applications. She uses statistical analysis and machine learning techniques to uncover patterns associated with gambling-related risk and to build tailored models for land-based and online gambling environments. In addition to her modelling work, Wang contributes to applied research that explores player detection, intervention outcomes, and emerging trends in gambling behaviour. Her work supports Focal’s broader efforts to reduce harm through data-driven insights, while helping strengthen the company’s thoughtful, evidence-based approach to research and decision-making.
“I value working at Focal because it brings together data, innovation, and purpose in work that is both challenging and rewarding. Using predictive modelling to help identify risk earlier, support better decision-making, and strengthen preventative approaches across the industry makes this work especially meaningful.“
Team Members
Focal’s Intelligent Solutions
Prevent
Real-Time Risk Identification and Safer Gambling Messaging System
GO
On-the-Floor Insights and Interaction Management
Care
24/7 Online Customer Care Training Portal
Assist
Digital Safer Gambling Resources for All Customers
Comply
Custom Services for Compliance and Regulatory Oversight
Research
Independent and Collaborative Research for Real-World Application
