Focal Research Consultants LimitedFocal Research Consultants LimitedFocal Research Consultants Limited
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Halifax, NS, Canada, B3L 2C2
Focal Research Consultants LimitedFocal Research Consultants LimitedFocal Research Consultants Limited

Focal Prevent

Real-Time Risk Identification and Safer Gambling Messaging System

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Why Choose Prevent

Focal Prevent is a real-time risk detection system designed to identify and support customers at risk of gambling-related harm before problems escalate. It continuously monitors player behaviour using trusted, data-driven algorithms—empowering staff with timely alerts, customer insights, and priority-based actions that improve care and reduce harm.

Prevent integrates with existing systems while supporting regulatory compliance. With automated messaging, customizable rules, and actionable reporting, it strengthens safer gambling practices across your entire operation.

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Benefits

Prevent is purpose-built for casino operators, and retail gambling venues, seeking a smarter, more proactive approach to safer gambling. It supports frontline staff, supervisors, and compliance teams by delivering real-time insights and prioritized actions that make interactions more timely and effective.

What Problems Does it Solve

Prevent addresses key industry challenges:

Monitoring Carded Play
Prioritizing Staff Interactions
Automating Safer Gambling Notifications
Regulatory Compliance Support
Operator System Integration
Actionable Manager Reporting

Features

Real-Time Risk Detection
Prevent monitors gambling activity live, allowing staff to respond to risk as it happens—not after the fact.

Comprehensive Customer Protection
Effectively prevents gambling risks and harms by safeguarding customers across all game types – including electronic games, table games, sports betting and more.

Measurable Harm Reduction
Uses advanced algorithms to  monitor play history and behaviour, log staff interactions, and help identify at-risk customers – enabling early, meaningful engagement that leads to real harm reduction.

Priority-Based Interactions
Smart alerts help staff focus on the right customers at the right time, in real-time, improving care while reducing unnecessary actions.

Simplified Gambling Reporting
Evaluate the impact of safer gambling strategies with confidence, using a range of built-in monthly, quarterly, and annual reporting options.

Seamless System Integration
Integrates with venue systems via API (access required), and connects play data across multiple products and channels.

Efficient Compliance
Prevent evaluates the impact of safer gambling actions and messages using measurable outcomes.

Customized for Use
Tailor features to your venue’s specific needs and adapts to regional requirements and operational preferences. Prevent also helps optimize staff workflows strengthening existing safer gambling practices. 

Testimonials

“Focal brings a thoughtful, evidence-based perspective grounded in more than 30 years of applied gambling research, responsible gambling evaluation, player protection, gambling risk detection, and player support. Through its participation in the IGSA Safer Gambling Committee and its members, Focal helps advance practical, implementable industry standards focused on keeping players safe while supporting innovation across the global gaming sector.”
“By combining decades of research expertise with practical tools such as real-time behavioural risk detection, customer care training, and automated messaging, Focal is helping us move beyond reactive compliance toward a more proactive culture of player protection, accountability, and measurable impact.”
“What particularly stands out is their ability to connect regulatory compliance, responsible gambling, gambling harm awareness, staff training, and player protection into one integrated approach for retail gambling. Their work anticipates where regulation is heading and gives the industry a credible, operationally realistic way to meet those expectations.”
SkyCity has worked with Focal for over 15 years, starting in Auckland and expanding to our Hamilton and Adelaide precincts. It’s become one of the key parts of our Host Responsibility Program, helping us identify at-risk customers and providing opportunities for us to engage with those customers directly. Focal’s tools have helped us create a safer gambling environment and take action to reduce gambling harm in our venues through meaningful interactions."
"Player protection has always been central to how we operate at the Hippodrome. Since we introduced the Focal system in January 2020, it’s become a key part of our Safer Gambling Program. It was easy to integrate and continues to evolve with our needs, giving us the insight we need to help prevent and reduce gambling harm on the floor."
"For over a decade, Focal Research has played an important part in our harm minimisation strategy for safer gambling. Their predictive tools enable us to identify at-risk customers early, and their customised, evidence-based solutions play a key role for our customer assessments. We are proud to continue strengthening this partnership to safeguard our players."
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FAQ

Prevent operates as a continuous intelligence system, using live data streams to identify emerging signs of risk. It prioritises customers for personal support, provides automated messaging when selected, and encourages safer gambling activity in real-time. By shifting safer gambling operations towards active prevention for all customers, Prevent reduces risk for both customers and businesses.

Focal Prevent uses proprietary algorithms and live player data to detect early and emerging signs of gambling risk in real time. The system analyses gameplay behaviour, historical activity, and risk indicators across multiple products and channels to help staff respond before harm occurs or escalates.

Focal Prevent can send notifications to staff using multiple delivery channels, helping teams respond quickly and consistently to customer risk indicators, interaction opportunities, and operational events. Timely notifications support proactive customer engagement, improve team coordination, and help operators deliver safer gambling interactions when they are needed most.

Focal Prevent supports risk monitoring across multiple gambling products, including electronic gaming machines, electronic table games, traditional table games and other gaming channels. Cross-product tracking helps operators identify patterns of risk that may not be visible within a single product type.

Yes. Focal Prevent is available across desktop computers, tablets, and mobile devices through dedicated applications and web-based access. Staff can receive notifications, review customer information, document interactions, manage follow-up activities, and access operational insights while working on the gaming floor. This flexibility helps operators support safer gambling activities in real time without relying on fixed workstations.

Yes. Focal Prevent delivers real-time actionable notifications to staff based on customer risk levels and behaviours. Notifications can be delivered through operator systems, APIs, staff workstations, mobile devices, or the Prevent GO app to support timely interaction and customer engagement.

Yes. Focal Prevent is designed to integrate with existing gambling operator systems using APIs and real-time data connections. The platform can connect gameplay data, interaction records, reporting systems, and staff notification tools to reduce manual work and improve operational efficiencies based on defined rules based on your jurisdictions' regulatory requirements.

Focal Prevent reduces administrative burden by automating safer gambling workflows, prioritising customer interactions, streamlining documentation, and simplifying reporting. This allows safer gambling teams to spend more time engaging with customers and less time managing manual processes.

Focal Prevent combines more than 25 years of safer gambling research with real-time behavioural monitoring, automated messaging, and cross-product risk tracking.. Unlike systems focused only on identifying high-risk customers, Prevent is designed to support early interaction and proactive harm prevention.

Focal Prevent includes manager dashboards and automated reporting tools that provide insight into customer interactions, risk status, and operational performance. These tools can support compliance reviews and safer gambling strategy development.

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Focal’s Intelligent Solutions

Screenshot of Focal GO venue analytics dashboard showing performance metrics

GO

On-the-Floor Insights and Interaction Management

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Care

24/7 Online Customer Care Training Portal

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Assist

Digital Safer Gambling Resources for All Customers

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Comply

Custom Services for Compliance and Regulatory Oversight

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Research

Independent and Collaborative Research for Real-World Application

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