Focal Assist
Digital Safer Gambling Resources for All Customers
Why Choose Assist
Focal Assist bridges the gap between safer gambling policy and real-world customer support. It offers an engaging, anonymous platform filled with evidence-based tools that help customers understand cost, risk, and play behaviour—without judgment or pressure.
With interactive calculators, educational games, videos, and chatbot support, Assist empowers customers to make informed decisions while reducing the burden for staff. It also helps operators demonstrate a clear commitment to harm prevention and regulatory alignment.
Benefits
Assist is designed for casinos, retail gambling venues, and safer gambling teams that want to offer effective support beyond the gaming floor. It enhances customer care by providing private, accessible tools that encourage safer play—without requiring staff involvement.
Whether used as a standalone platform or alongside Focal Prevent, Assist simplifies compliance, supports early interactions, and ensures every customer has access to trusted evidence-based content anytime they need it.
What Problems Does it Solve
Assist addresses key industry needs by:
Features
Encourages Safer, Sustainable Play
Interactive tools promote reflection and informed decision-making, helping customers manage their play in safer, more sustainable ways.
Improves Customer Awareness
Personalized summaries reveal common patterns like chasing losses or high-intensity play—delivered in a clear, supportive way that encourages self-assessment.
Boosts Engagement with Safer Gambling Content
Educational interactive tools are more effective than traditional brochures—making it easier for customers to connect with safer gambling messages.
Demonstrates Safer Gambling Commitment
Offering Focal Assist shows that your venue prioritizes customer wellbeing and aligns with best practices for safer gambling.
Helps Reduce Gambling-Related Harm
Early education and insights reduce risk before problems begin—promoting safer play and long-term customer wellbeing.
Supports Regulatory Compliance
Built-in reporting, consistent messaging, and evidence-based tools help operators meet regulatory requirements with confidence.
Protects Customer Privacy
The platform collects no personal data—ensuring customers feel safe exploring support content on their own terms.
Enables Discreet, On-Demand Support
With mobile-first design and access via QR code or loyalty card, customers can get help anytime—privately and without barriers.
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Focal’s Intelligent Solutions
Prevent
Real-Time Risk Identification and Safer Gambling Messaging System
GO
On-the-Floor Insights and Interaction Management
Care
24/7 Online Customer Care Training Portal
Comply
Custom Services for Compliance and Regulatory Oversight
Research
Independent and Collaborative Research for Real-World Application
