Bill's primary role is that of our Administrator in addition to providing advanced IT support to the Focal Team. He brings over twenty-five years of management experience to his position with Focal. Although he works outside of the research function he provides an objective third-party oversight and evaluation. With Bill’s experience in project management and his team leadership qualities, he builds upon the internal procedures and policies at Focal to ensure the continued efficiency of workflow assisting the research teams in upholding Focal’s commitment to the consistent delivery of high quality products and services in a timely manner. In Bill's role at Focal, he also acts as Focal’s Privacy Officer to guarantee compliance with industry standards and privacy procedures. Bill represents Focal and is the liaison with the Marketing Research Intelligence Association regarding its monitoring procedures.