Focal Joins ESOMAR: Strengthening Our Commitment to Ethical, High-Quality Research


At Focal Research, we are committed to producing high-quality and ethical research that businesses can rely on. That’s why we are proud to be an ESOMAR Corporate Member and to abide by the ICC/ESOMAR International Code on Market and Social Research.
ESOMAR, or the European Society for Opinion and Market Research, is a global association that has been promoting accurate and reliable research for nearly 70 years. With over 4,900 members in 130 countries, ESOMAR is dedicated to advancing the field of market and opinion research and advocating for self-regulation and data protection.
By being an ESOMAR Corporate Member, Focal Research demonstrates our commitment to upholding the highest standards in research for data analytics, social and social policy research, evaluation, public health population-based research, consumer research and corporate social responsibility. Our membership ensures that we adhere to the strict guidelines and regulations set by ESOMAR, giving our clients the assurance of receiving trustworthy and accurate research that they can depend on.
ESOMAR also creates and manages a comprehensive program of industry-specific and thematic conferences, publications, and communications to facilitate ongoing dialogue and promote the value of market and opinion research in illuminating real issues and bringing about effective decision-making.
To learn more about ESOMAR and its mission visit their website by clicking the ‘Learn More’ button below.