Affiliations

Marketing Research Intelligence Association (MRIA) Gold Seal Member

1994 – Current

The Marketing Research and Intelligence Association (MRIA) is a Canadian not-for-profit association representing all aspects of the market intelligence and survey research industry, including social research, competitive intelligence, data mining, insight, and knowledge management. Members include over 2,000 practitioners, small to large research houses, and the many buyers of research services, such as financial institutions, major retailers, insurance companies and manufacturers. The industry accounts for almost three quarters of a billion dollars in market research activities annually. In addition to Focal Research being a corporate member, CEO Dr. Tony Schellinck and President Ms. Tracy Schrans both hold the MRIA Certified Marketing Research Professional (CMRP) designation.

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Better Business Bureau Of Canada - Member

1994 – Current

Focal Research has been a member with the Nova Scotia Chapter of the Better Business Bureau of Canada since January 31, 1994. Focal Research has never had a complaint or grievance lodged against the firm.

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Canadian Evaluation Society - Member

CES is the longest-established professional evaluation association and organizational leader in the evaluation sector nationally and internationally since 1980.  Represented at all levels of government, private sector and civil society, CES Members work locally to internationally to contribute to the evolution of evaluation practice and development of evaluation culture at home and abroad.  The CES is dedicated to promoting the critical role of evaluators to improve program design and inform evidence-based decisions.

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