1994 – Current
The Marketing Research and Intelligence Association (MRIA) is a Canadian not-for-profit association representing all aspects of the market intelligence and survey research industry, including social research, competitive intelligence, data mining, insight, and knowledge management. Members include over 2,000 practitioners, small to large research houses, and the many buyers of research services, such as financial institutions, major retailers, insurance companies and manufacturers. The industry accounts for almost three quarters of a billion dollars in market research activities annually. In addition to Focal Research being a corporate member, Dr. Tony Schellinck and Ms. Tracy Schrans both hold the MRIA Certified Marketing Research Professional (CMRP) designation.